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What Is CBDfx and How Did Ali Esmaili and Jameson Rodgers Build the World's Fastest-Growing CBD Brand?
CBDfx started in Los Angeles in 2014 as a vape brand. Ali Esmaili and Jameson Rodgers — who had already built a parent company with Jameson describing their origin story as driving around convincing retailers to stock their early hemp products — saw CBD coming before most of the industry did and moved early. The vape line came first. Gummies followed. Then tinctures, topicals, capsules, pet products and mushroom-infused formulas. CBDfx is now the fifth largest privately held CBD company in the world, the number one brand for CBD sales and market share on Amazon and distributed across 25,000 retail points in 21 countries. The UK business alone reaches Holland & Barrett, Amazon UK, Boots, Selfridges and Planet Organic.
The growth story is essentially a product-innovation story. The Brightfield Group describes CBDfx's competitive advantage as "broad range of product offerings and fast pace of innovation with novel and on-the-go formats" — the brand consistently reaches new product categories and new cannabinoid combinations before the rest of the market catches up. The first 100% vegan full-spectrum CBD gummies on the market were CBDfx's. The first CBD vape products to gain mainstream retail distribution were CBDfx's. More recently, the brand has pushed into mushroom-infused CBD blends, CBG morning formulas and CBN night formulas, all before most CBD brands had these formats at all. CBDfx is also a Certified B Corporation, holding both the commercial scale and the ethical certification that the more mission-driven end of the CBD market demands.
What CBDfx Products Does ProCannabis Carry and What Formats Are Available as the Catalog Restocks?
CBDfx products are available at ProCannabis as the catalog restocks — the brand page is active and the full range of full-spectrum CBD hemp wellness products and cannabinoid supplements at ProCannabis is available across full-spectrum CBD hemp wellness products and cannabinoid supplements alongside all available brands. CBDfx's core formats — gummies, tinctures, vape juice and disposable pens, capsules and topicals — represent the brand's consistent bestsellers and are the formats most likely to restock at ProCannabis first.
CBDfx started as a vape brand and the vape line remains one of the brand's most distinctive offerings — CBD vape juice in multiple flavors and strengths, disposable CBD vape pens in strain-inspired formats, and vape kit hardware options for buyers who want a refillable setup. The gummy line covers the broadest range of occasions in the CBDfx catalog: general wellness, sleep, morning energy and focus, and mushroom-enhanced immune support. Tinctures run full-spectrum and broad-spectrum options at multiple strength tiers for buyers who prefer sublingual delivery. The full catalog detail is covered in H2#4 below — buyers checking ProCannabis regularly as inventory updates will find the formats that suit their routine among the first to be listed.
How Does CBDfx Test Its Products and What Makes Eight Times Farm-to-Shelf Testing Different?
Most CBD brands test once — a third-party certificate of analysis on the finished product before it ships. CBDfx tests eight times across the production cycle from farm through finished product. The testing points cover the hemp plant material at harvest, the extract post-processing, intermediate stages during manufacturing and the finished product before retail. The rationale is that a single finished-product test tells you what is in the jar you are selling but not what happened at each stage of production that could have introduced contamination, inconsistency or cannabinoid degradation. Testing at harvest verifies the source material. Testing post-extraction verifies the extract quality. Testing the finished product confirms the label claim. The stages in between catch problems that a single final test would miss.
Every CBDfx product carries a QR code on the packaging that links directly to the batch-specific certificate of analysis for that product. The COA covers potency — confirming the CBD, THC and other cannabinoid levels match the label — and contaminant testing for heavy metals, pesticides and residual solvents. This is standard for reputable CBD brands. What is less standard is the eight-stage testing infrastructure behind it and the traceability that the QR system provides: not just "this product was tested" but "this specific batch, at this stage of production, by this laboratory, on this date." For buyers who care about supply chain transparency rather than just a passing grade on a finished-product test, the eight-stage model is a meaningful quality distinction from single-test competitors.
What Is the Complete CBDfx Catalog — Gummies, Tinctures, Vapes, Capsules, Topicals and Pet Products?
The CBDfx gummy line covers six distinct use-case formulas. Mixed Berry gummies run up to 6,000mg per jar — one of the highest- potency gummy options available from any mainstream CBD brand — for experienced buyers who need high-dose CBD supplementation. CBD + CBG Morning Gummies combine cannabidiol with cannabigerol in a daytime formula targeting energy and focus. CBD + CBN Night Gummies combine cannabidiol with cannabinol in a sleep formula built on CBN's documented sedating properties. Turmeric and Spirulina Gummies layer the anti-inflammatory botanical with the hemp extract for a wellness supplement hybrid. Mushroom Gummies with 1,500mg combine Chaga, Maitake and Lion's Mane functional mushrooms with CBD. CBD hemp topicals and muscle joint cannabinoid creams at ProCannabis are available across CBD hemp topicals and muscle joint cannabinoid creams alongside the CBDfx range.
The tincture line covers Sleep formulas (1,000 to 4,000mg CBD), Relax Blend mushroom + CBN + CBD formulas and flavored tinctures for buyers who find unflavored hemp oil too herbaceous. Capsules run a CBG + CBD Morning formula for energy and focus and standard CBD softgels. The vape line — CBDfx's founding category — includes CBD vape juice in Blue Raspberry, Wild Watermelon and additional flavors from 500 to 2,000mg, disposable CBD vape pens in OG Kush, Strawberry Lemonade, Blue Raspberry and Cool Mint in 250mg to 1,500mg strengths, and the Vape Kit V2 cartridge system. The topical line covers Muscle and Joint Cooling Cream from 500 to 3,000mg, bath bombs, balm sticks and a skincare and face mask range. The pet line covers Calming Chews and Hip and Joint Chews for dogs alongside pet tinctures in multiple sizes and cat tinctures. CBD hemp pet products and cannabinoid wellness supplements for dogs at ProCannabis are available across CBD hemp pet products and cannabinoid wellness supplements for dogs alongside all available brands.
Who Is CBDfx For — Full-Spectrum Versus Broad-Spectrum and How to Choose the Right CBDfx Format?
CBDfx makes products across all three CBD spectrum types — full-spectrum, broad-spectrum and CBD isolate — and the choice between them matters more than most buyers realise going in. Full-spectrum contains all cannabinoids from the hemp plant including trace THC up to the 0.3% legal limit. The complete cannabinoid and terpene profile interacts with the endocannabinoid system through multiple receptor pathways simultaneously, producing what researchers call the entourage effect. Broad-spectrum removes the THC through additional processing while retaining other minor cannabinoids and terpenes. CBD isolate is pure cannabidiol with everything else removed. Full-spectrum is generally considered the most effective for buyers who have no drug testing concerns. Broad-spectrum is the right choice for buyers who want cannabinoid synergy without any THC. Isolate is for buyers who want a precise CBD-only dose with no other variables.
The buyer who gets the most from CBDfx specifically is one who wants format variety from a single trusted brand. CBDfx's catalogue depth — six gummy formulas, multiple tincture types, a full vape line, capsules, topicals and pet products — means a household can address multiple CBD needs from one brand rather than sourcing from separate specialist companies. A buyer who wants CBD gummies for general wellness, a CBD topical for post-exercise muscle recovery, a CBD tincture for sleep and a pet tincture for their dog can get all four from CBDfx with consistent quality standards, consistent testing and consistent sourcing across every format. That brand coherence across a broad catalog is CBDfx's real competitive advantage over both specialist single-format brands and generic multi-format CBD companies with thinner quality infrastructure.